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Anji's role is to make sure that NewsCred's product roadmap and strategy reflect the needs and requirements of their customers. Involved in many aspects of product development, he keeps an attentive ear to any feedback and recommendations from the Customer Success and Sales teams. Anji is also responsible for NewsCred's interoperability strategy, covering native, custom, and API- based integrations.
With over of 10 years experience, Anji has founded two companies in the Marketing and Digital Content industries. For 8 years, he ran DOZ.com, a software-enabled marketplace that allows companies to source marketing talents from all over the world and launch multi-format campaigns across any channel. He has taught courses on digital marketing and advertising in various business schools and universities, as well as authored dozens of marketing thought leadership articles.