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Jill Grozalsky is an award-winning digital marketer with an expertise in personalization, user segmentation, testing, and comprehensive marketing strategies. As Product Marketing Director at Sitecore, Jill is responsible for helping to bring products from concept to commercialization - communicating feature value and use cases for Sitecore’s core platform. Previously Jill served as Director of Digital Strategy at Brainjocks, overseeing both the strategy and creative teams to deliver the best customer-centric experiences possible and helping clients develop digital roadmaps and marketing programs aimed at achieving near-term results and long-term growth.