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Jessica BergmannVP Content Strategies & OperationsSalesforce

Jessica leads content strategy and the global Content Center of Excellence at Salesforce. She launched a #contentrevolution at the company, uniting teams across departments and channels to plan, produce, and measure content from the same playbook. She lives by the motto “No random acts of content" and gets equally excited by great storytelling and great workflows and taxonomy. 

Prior to Salesforce, Jessica established the first global content hub for the award-winning Dove Campaign for Real Beauty while working at Edelman in Hamburg, Germany. She then made the move to tech and built the original content marketing department at Demandware, an ecommerce company.

Presenting:

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