Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. This agenda is subject to change so check back before the first show day to make sure your preferred sessions are still running as originally scheduled. Please note all times are shown in Eastern Time.
Meg Walsh (Senior Director, Content Services, Hilton)
Date: Monday, August 10
Time: 11:30am - 12:00pm
Pass Type: Virtual Pass, Virtual Pass + Workshop - Get your pass now!
Session Type: Keynote
Audience Level: All
Vault Recording: TBD
Audience Level: All
Sometimes (really, too many times) companies sacrifice the content authoring experience in order to meet the challenges of delivering a valuable and evolving customer experience. At Hilton, we drew a line: content authoring and management matter and we are not going to suffer anymore. In this session learn how the Hilton Content Services team is rethinking the content management practice, taking ownership of content design and structure, and partnering more effectively with experience designers and developers to deliver world-class, customer-driven, experiences.
