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ContentTECH Summit Schedule Viewer

View and sort these sessions by session type, audience level and track topic. All times are noted in Eastern Time and will also be available on demand for 30 days following the event.

Marketing In The New Normal: 5 Ways to Readjust Your Content Marketing Plans for 2022

Juntae DeLane  (Founder & Chief Strategist, Digital Delane)

Date: Wednesday, June 9

Time: 2:55pm - 3:25pm

Pass Type: Virtual Conference Pass, Virtual Pass + Workshop - Get your pass now!

Track: Audience Development

Session Type: Breakout Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

If you're a marketer dealing with working from home, shifting strategies, and uncertainty then you're not alone. The Pandemic has changed our world more than any other single event in modern history.

It has changed consumer behavior, access, desires, the economy, and as a result marketing. Marketing is now more complex than ever. There are new challenges marketers have never dealt with before. So what are we to do?

Well, you guessed it. Attend this session!


You'll get key insights on:

  • How uncertainty affects your customer's buying behavior
  • How your adjusted marketing budget should look in 2022
  • How your competitors are dealing with the crisis
  • How to reframe your thinking to engage better with consumers