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ContentTECH Summit Schedule Viewer


Use the filters to identify the speakers and sessions that present solutions to your biggest content challenges and plan your personal ContentTECH Summit experience.

Note that times are listed in Pacific Time. All keynotes and breakout sessions will be available on demand after the event to All Access, Main Conference Plus (with on demand option), and On Demand passholders.

May 31 Tuesday | 12:00 pm

ContentTECH Summit Registration Open

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

May 31 Tuesday | 2:00 pm

Breaking up with your website; Leveraging technology, content modeling and governance to deliver great omnichannel customer experiences

Speaker: Cathy McKnight  (The Content Advisory)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus

Session Type: Workshop

May 31 Tuesday | 5:00 pm

Opening Reception

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 6:00 am

CTECH Running Club

Facilitator: JK Kalinowski  (Content Marketing Institute)

Location: Lobby

Session Type: Breakout Session

Jun 01 Wednesday | 7:00 am

ContentTECH Summit Registration Open

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 7:30 am

Continental Breakfast & Networking

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 8:40 am

The Reply: How to Drive the Most Impactful Email Metric

Speaker: Michael Barber  (michaeljbarber)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 9:15 am

Building Content Capabilities at Hilton

Speaker: Liana Cave  (Hilton)

Location: General Session- Marina DE

Session Type: Keynote

Jun 01 Wednesday | 9:50 am

Taking your head out of the clouds and putting your content there instead

Speaker: Thai Arizpe  (Sitecore)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 10:15 am

Networking Reception

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 10:45 am

An Unsinkable Experience - Personalizing the Buyer Journey

Speaker: Randy Frisch  (Uberflip)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 11:20 am

Beg, borrow, but don't steal - Working cross-functionally to attain content marketing outcomes

Speaker: Megan Gilhooly  (Reltio)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 12:00 pm

Lunch

Location: Coronado Terrace

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 12:45 pm

Dessert

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 01 Wednesday | 1:30 pm

Breakout Sessions

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Breakout Session

Creating a one-stop brand machine: How Twilio’s DAM streamlined their creative intake process across the enterprise

Speakers: Riley West  (Twilio), Brian Kavanaugh  (Bynder)

Location: Breakout Room 3- Cardiff / Carlsbad

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Sponsored Session

Where the Rubber Meets the Road – The Value of Composable Architecture

Speaker: Jose Santa Ana  (Sitecore)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Sponsored Session

Why Enterprises Are Still Scared of Omnichannel Content Experiences

Speaker: Jake Knight  (Storyblok)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Sponsored Session

Jun 01 Wednesday | 2:15 pm

Strategy, Process and Technology: Let's Talk About What's Ahead

Moderator: Robert Rose  (Content Marketing Institute)

Panelists: Megan Gilhooly  (Reltio), Michael Barber  (michaeljbarber), Skylar Rudolfsky

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 3:00 pm

Impact of Digital Asset Management Organization

Speaker: Christine Morrison  (Fanatics)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 01 Wednesday | 3:45 pm

Networking Reception

Location: Coronado Terrace

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 02 Thursday | 6:00 am

CTECH Running Club

Facilitator: JK Kalinowski  (Content Marketing Institute)

Location: Lobby

Session Type: Breakout Session

Jun 02 Thursday | 7:30 am

Continental Breakfast & Networking

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 02 Thursday | 8:30 am

Welcome Back to ContentTECH Summit 2022

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 02 Thursday | 8:35 am

Bringing the Content Home - Producing World-Class Content from Your Desktop Studio

Speaker: Lee Judge  (Content Monsta)

Location: General Session- Marina DE

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Keynote

Jun 02 Thursday | 9:15 am

Empower Your Marketers with This Foolproof Content Design System

Speaker: Amy Balliett  (Material)

Location: Breakout Room 3- Cardiff / Carlsbad

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Future of Content

Session Type: Breakout Session

Fight the Blob: How to continuously optimize modular content

Speaker: Tim Hanse  (Crossphase)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Management

Session Type: Breakout Session

When SEO Is Not the Answer: Content Marketing When No One Is Searching for You

Speaker: Ali Orlando Wert  (Qlik)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Strategy

Session Type: Breakout Session

Jun 02 Thursday | 10:00 am

Networking Reception

Location: Expo Hall- Marina FG

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 02 Thursday | 10:30 am

Component Content Strategy for Happy Marketers

Speaker: Buddy Scalera  (IQVIA.com)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Management

Session Type: Breakout Session

Content Efficiency Framework: Never publish a dud again

Speaker: Jeff Coyle  (MarketMuse)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Strategy

Session Type: Breakout Session

Goodbye Universal Analytics, Hello to the Future: Google Analytics 4

Speaker: Michael Loban  (InfoTrust)

Location: Breakout Room 4- Catalina

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Operations

Session Type: Breakout Session

Jun 02 Thursday | 11:30 am

Classified Confidential: How to use content to lift the digital fingerprints of invisible buyers

Speaker: Tom Martin  (Converse Digital)

Location: Breakout Room 3- Cardiff / Carlsbad

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Future of Content

Session Type: Breakout Session

Content that Converts: Content that Drives DTC E-Commerce

Speaker: Jacqueline Loch  (SJC Content)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Strategy

Session Type: Breakout Session

If Content Metrics Were a Dating App

Speaker: Amy Higgins  (Twilio)

Location: Breakout Room 4- Catalina

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Operations

Session Type: Breakout Session

Outcomes of an Audit: Easy Solutions to Hard Problems

Speaker: Gavin Austin  (Salesforce)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Management

Session Type: Breakout Session

Jun 02 Thursday | 12:15 pm

Lunch

Location: Coronado Terrace

Pass Type: All Access, Main Conference Plus, Main Conference

Session Type: Session

Jun 02 Thursday | 1:30 pm

Marketer + Machine: How To Buy Smarter Content Marketing Technology

Speaker: Mike Kaput  (Marketing AI Institute)

Location: Breakout Room 2- Balboa / Mission Hills

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Strategy

Session Type: Breakout Session

Nonfungible Content: NFTs and Content Management

Speaker: Josh Anderson  (Precision Content Authoring Solutions Inc.)

Location: Breakout Room 3- Cardiff / Carlsbad

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Future of Content

Session Type: Breakout Session

The Tools You Need to Solve Your 5 Most Pressing Content Challenges

Speaker: Zontee Hou  (Convince & Convert)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Management

Session Type: Breakout Session

Words, Sentences, and Paragraphs: Making Personalization Work

Speaker: Regina Lynn Preciado  (Content Rules, Inc.)

Location: Breakout Room 4- Catalina

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Operations

Session Type: Breakout Session

Jun 02 Thursday | 2:25 pm

7 Things to Consider in Building the Bedrock for Long-Term Digital Success

Speakers: Cathy McKnight  (The Content Advisory), Novella Green  (American Nurses Association)

Location: Breakout Room 2- Balboa / Mission Hills

Track : Content Strategy

Session Type: Session

Bridging the gap between automation and authenticity: a case study with Sony Alpha Universe

Speakers: Todd Sabo  (Zesty.io), Michaela Ion  (Sony)

Location: Breakout Room 4- Catalina

Track : Content Operations

Session Type: Session

Purpose-Driven Content And SEO: An Organic Traffic And Conversion Strategy That Google Loves

Speaker: Dale Bertrand  (Fire & Spark)

Location: Breakout Room 1- Coronado

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Content Management

Session Type: Breakout Session

The New Omnichannel MarTech Stack

Speaker: Jarrod Gingras  (Real Story Group)

Location: Breakout Room 3- Cardiff / Carlsbad

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Future of Content

Session Type: Breakout Session

Unscheduled

Convergence or Collision? AI and B2B Content Marketing - On Demand Only

Speakers: Michael Semer  (Michael Semer Marketing Consulting), Venkat Nagaswamy  (8x8)

Pass Type: All Access, Main Conference Plus, Main Conference

Track : Future of Content

Session Type: Breakout Session

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