View, browse and sort the ever-growing list of sessions by session type, audience level and track topic. Check back often as we will be adding more sessions and speakers frequently. The full, timed agenda will be available soon.
6 Frameworks for Building a Winning Content Strategy
Speaker: Ali Orlando Wert (SmartBug Media)
Track: Content Strategy
Session Type: Session
Audience Level: Intermediate
A New Home for Tappable Stories: The Web
Speaker: Ryan Warrender (Google)
Track: Future of Content
Session Type: Session
Audience Level: All
AudienceTech – A New Way To Think About The Technology of Digital Content
Speaker: Robert Rose (Content Marketing Institute)
Session Type: Keynote
Audience Level: All
Brand Templating: The secret to creating more effective content that gets results
Speaker: Garrett Jestice (Lucidpress)
Session Type: Session
Audience Level: All
Building a content team you can scale with
Speaker: Michelle Wu (Coinbase)
Track: Content Strategy
Session Type: Session
Audience Level: Intermediate
Clubhouse and the Audio Revolution
Speaker: Meg Coffey (Coffey and Tea)
Track: Future of Content
Session Type: Session
Audience Level: All
Connecting UX from Strategy to Content
Speakers: Kelly Kautz (JPL), Travis MacDonald (JPL)
Track: Audience Development
Session Type: Session
Audience Level: All
Consumerization and Customer Experience: How B2C experiences impact B2B expectations
Speaker: Megan Gilhooly (Zoomin Software)
Session Type: Keynote
Audience Level: All
Content Operations – The New Content Strategy
Speakers: Robert Rose (Content Marketing Institute), Cathy McKnight (The Content Advisory)
Session Type: Workshop
Audience Level: All
Content Optimization / Distribution: Mapping Content To The Buyer Journey (And ROI)
Speaker: Michael Brenner (Marketing Insider Group)
Session Type: Workshop
Design for Cognitive Bias: Using Mental Shortcuts for Good Instead of Evil
Speaker: David Thomas (Creator & Host of The Cognitive Bias Podcast)
Session Type: Keynote
Audience Level: All
Find New Content Opportunities Using The Right Data
Speaker: Niki Mosier (AgentSync)
Track: Core Concepts
Session Type: Session
Audience Level: All
Fundamentals of Content Marketing Analytics
Speaker: Chris Penn (Trust Insights, Inc.)
Track: Content Management & Measurement
Session Type: Breakout Session
How DAM Organization Gains Speed and Accessibility
Speaker: Christine Morrison (Fanatics)
Session Type: Keynote
Audience Level: All
How to Audit Your Content Marketing Using Google Analytics
Speaker: Andy Crestodina (Orbit Media Studios)
Track: Content Management & Measurement
Session Type: Session
Audience Level: Intermediate
How to Generate 300+ Content Ideas Quickly & Easily
Speaker: Melanie Deziel (StoryFuel)
Session Type: Workshop
Audience Level: All
How to Incorporate MarTech as Part of Your Content Marketing Plan
Speaker: Pam Didner (Author and Speaker)
Track: Core Concepts
Session Type: Breakout Session
Make Your Customers Dance: The Key to User Experience is Knowing Your Audience
Speakers: Marc Majers (Progressive Insurance), Anthony Turner (Progressive)
Track: Audience Development
Session Type: Session
Audience Level: All
Marketing Click-to-Close - Tracking Content Engagement Into Won Opportunities
Speaker: A. Lee Judge (Content Monsta)
Track: Content Management & Measurement
Session Type: Session
Audience Level: Advanced
Marketing In The New Normal: 5 Ways to Readjust Your Content Marketing Plans for 2022
Speaker: Juntae DeLane (Digital Delane)
Track: Audience Development
Session Type: Session
Audience Level: All
Not Your Momma's Keyword Research
Speaker: Katie Tweedy (Collective Measures)
Track: Content Strategy
Session Type: Session
Audience Level: Intermediate
Obsessing Over the Content Experience
Speaker: Jill Sheffield (Mastercard)
Session Type: Keynote
Audience Level: All
Preparing Content for Intelligent Systems
Speaker: Joyce Lam (Precision Content Authoring Solutions)
Track: Future of Content
Session Type: Session
Audience Level: Beginner
Removing the Content Bottleneck to Power Personalization
Speaker: Jill Grozalsky (Sitecore)
Session Type: Keynote
Audience Level: All
SEO is Math Not Magic: Everything I've Learned Building Thousands of Pieces of Content
Speaker: Manick Bhan (LinkGraph)
Track: Core Concepts
Session Type: Session
Audience Level: Intermediate
The 4 Stages of Content Measurement
Speaker: Joe Lazauskas (Contently)
Track: Content Management & Measurement
Session Type: Session
Audience Level: All
The Digital Content Skill Set: Why skills-based working leads to bigger success in content marketing
Speakers: Tim Hanse (Crossphase), Tjeerd Schopman (Crossphase)
Track: Content Strategy
Session Type: Session
Audience Level: All
The Personalization Paradox: How to Deliver Personalized Experiences at Scale
Speaker: Val Swisher (Content Rules, Inc.)
Track: Audience Development
Session Type: Session
Audience Level: Intermediate
The Realities and Myths of AI-Generated Content
Speaker: Jeff Coyle (MarketMuse)
Track: Future of Content
Session Type: Session
Audience Level: Intermediate
Speaker: Jeff Eaton (Autogram)
Track: Future of Content
Session Type: Session
Audience Level: Intermediate
Your Journey From DAM to Omnichannel Content Platform
Speaker: Jarrod Gingras (Real Story Group)
Track: Core Concepts
Session Type: Session
Audience Level: All
